A Banner for Beyonce
Monaghans, appointed by Arcadia, recently oversaw the installation of a 65ft high advertising banner suspended above Topshop on London’s 214 Oxford Street.
The banner advertised the launch of internationally renowned recording artist Beyonce’s new ‘athleisure range’ Ivy Park. The 200 piece collection is the artist’s first venture with Arcadia CEO Philip Green and will be sold in Topshop stores in 50 countries worldwide.
Monaghans were responsible for supporting Arcadia’s team on health and safety CDM throughout this unique project. Alan Nock, head of built asset consultancy at Monaghans said:
“This has been an out of the ordinary project for myself and the Monaghans team, we are happy to have been involved in the promotion of this exciting launch event and I couldn’t be happier with how efficiently the project was carried out“.
This was posted in Bdaily's Members' News section by Trebbi .
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