Raleigh Bikes

Member Article

Conker Communications Gears Up For Raleigh Bikes Campaign

Conker Communications (www.conkercommunications.com) – the Didsbury-based PR and marketing agency – is celebrating a double account win, netting iconic bicycle brand, Raleigh (www.raleigh.co.uk) and snacking start up Real Handful.

Tasked with handling the PR and communications for Raleigh’s UK offering, Conker’s campaign spans both consumer and trade PR, with a brief to help ignite the nation’s love of cycling and target people who are new to bikes, as well as supporting Raleigh’s Bike for Life consumer campaign.

Conker has also been called upon to launch snacking start-up Real Handful (www.realhandful.com) to B2B and consumer markets. Serving up a new generation of delicious, nutritionally balanced trail mix inspired snacks, Real Handful has already been snapped up by national stockists Holland and Barrett and Ocado, as well as a number of independent stores.

Commenting on the account wins, Conker Communication’s Managing Director, Sarah Wallwork, said: “We’re delighted to be working with such exciting companies. From the Great British institution that’s Raleigh to a plucky start up, like Real Handful, which is already showing it can compete with the big boys, at Conker we’re in our element when we’re raising our clients’ profile with business boosting results.

“2016 has been a great year so far for team Conker. We’re looking forward to wowing Raleigh with our consumer and trade campaign, as well as hitting the lifestyle press to help spread the word about Real Handful.”

Commenting on the Conker appointment, Raleigh’s Marketing Manager, Michelle Jakeway, said: “I’ve worked with Conker before and always found them enthusiastic, hardworking and results driven, so when we decided to call on a PR agency they were the natural choice. They’ve hit the ground running and within weeks have received praise from all the executives and secured attention grabbing coverage, which is just what we asked for.”

Conker Communications delivers a complete suite of PR and marketing services, spanning content marketing, digital communications, brand building to online marketing, social media and web development. The agency’s extensive client base spans the food sector, craft industry, property sector and B2B.

This was posted in Bdaily's Members' News section by Sam Williams .

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