AFC Bournemouth partnership manager Amy Marks with Mark Busby, commercial director of Hendy Group and Rob Mitchell AFC Bournemouth commercial director
Hendy Group

Member Article

Hendy Group renews partnership with AFC Bournemouth

AFC Bournemouth are delighted to announce that Hendy Group will continue to work with the club for the next two seasons.

Hendy Group will be the official motor partner of AFC Bournemouth and, as part of the deal, will provide the club’s media team with transport to all away league and cup games for the 2020/21 season.

Hendy Group represents 23 manufacturers at dealerships located across the south coast, including a number in and around Bournemouth.

Offering new and used car and van sales as well as servicing, MOT testing, parts, fleet management and more, Hendy Group has been providing a premium experience to customers for more than 160 years.

Alongside providing transport, Hendy Group will sponsor digital content such as Moment of the Match and Hendy Cam, which will involve a drive-a-long with an AFC Bournemouth player using the company’s vehicles.

There will also be a number of social media campaigns and competitions run throughout the season in partnership with Hendy, and supporters will be able to get involved on every occasion.

On top of all that, season ticket holders will have access to an exclusive offer from Hendy Group, with full details to be announced soon.

AFC Bournemouth’s commercial director, Rob Mitchell said, “We’re delighted to continue our partnership with Hendy Group, who we’ve worked closely with for some time now.

“We’re really grateful for its continued support during such challenging times and look forward to growing our relationship with its business.”

Mark Busby, commercial director of Hendy Group said he was pleased to confirm the partnership will continue for the next two years. “We are delighted to renew our position as the club’s official motor partner for the next two seasons,” he said.

“AFC Bournemouth’s values are very much in line with our own and we are thrilled to be able to partner such a community-focused club.

“Providing transport means that their media team will be able to continue delivering quality coverage throughout the season in style, and we look forward to sharing great content and competitions with Cherries fans over the coming months. Hendy Group is proud to support the success of this fantastic football club.”

AFC Business will look to invite delegates of its business club for a networking breakfast event at a Hendy Group showroom as and when it is safe to do so.

This was posted in Bdaily's Members' News section by Hendy Group .

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