Synergi’s Justin Short COO (centre) and CEO Peter Joynson (left) with CTO Paul Burns launch the new Unifi brand.

Gateshead technology specialist launches new branded practice with growth of Microsoft business

A Gateshead based technology specialist has launched a new branded practice as it continues to expand its Microsoft cloud business managements solutions for SMEs.

Synergi, employs 43 people at its Watermark office, has a £5m turnover and has posted 20 per cent growth in the last 12 months as part of a robust performance in the face of pandemic.

Under the new ‘Unifi’ brand, their team of consultants and accountants will work with customers to help them to centralise business applications and integrate with Microsoft Dynamics 365 tools to help transform business performance, analysis and process productivity.

The move comes as the firm looks to hire an additional three specialists to join the Unifi brand to meet the demand for cloud accounting solutions, which is coming from industrial, manufacturing, financial services, logistics, distribution businesses and public sector organisations across the UK.

Lee Mills, Dynamics 365 practice director at Unifi, said: “Customers will have access to a whole host of the very latest cloud-based Microsoft Dynamics services and tools under a strong brand identity, which will be supported by highly skilled business performance specialists with specific accountancy skill sets.

“It’s an exciting development which will see Synergi and Unifi working in harmony to provide the most modern cloud solutions that deliver meaningful long-term growth, scalability and ROI for our clients.”

Synergi CEO Peter Joynson added: “As a business, we are seeing strong growth and wanted to support our customers even more with their Microsoft Dynamics projects.

“We are proud to have helped dozens of customers and look forward to helping others reap the rewards of this highly beneficial, accessible and powerful business improvement tool kit.”

The company works with customers who include the Scottish Fire and Rescue Service, brush ware suppliers Cottam Brush, digital marketing agency Mediaworks and solar energy specialists Engenera Renewables.

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