Selection of Quorn products.
Selection of Quorn products.
Austen Shakespeare

Quorn hires Sheffield PR firm to deliver health campaign

A Sheffield-based health comms consultancy has been appointed by Quorn to deliver national health PR campaigns that support its sustainable nutrition work.

Evergreen will help to communicate scientific research on the health and environmental benefits of Quorn’s mycoprotein, a super-protein high in fibre and low in saturated fat.

Evergreen will develop PR campaigns to engage healthcare professionals in Quorn’s education programme, helping them to deliver better outcomes for their patients.

The win was the result of a competitive pitch and means Evergreen can add Quorn to its growing roster, including the NHS-backed Personalised Care Institute, the British Tinnitus Association and physiotherapy services provider, Ascenti.

Tess Kelly, sustainable development manager for Quorn Nutrition, said: “We are really excited to be working with Evergreen PR and know that this will be a brilliant partnership.

“They have already demonstrated great vision, knowledge and passion and there is clearly a deep interest in understanding and solving complex problems. We have been inspired by their approach and can’t wait to see some of our campaigns come to fruition.”

Leigh Greenwood, founder and managing director of Evergreen PR, said: “We are so pleased to be working with Quorn Nutrition and to have such a fantastic brief. This work will allow us to play to our strategic and creative strengths while improving the health of people and the planet.

“We are at an exciting stage in the Evergreen journey. We’re attracting brilliant organisations like Quorn, consistently delivering outcomes for our clients and developing our Employee Value Proposition to attract best-in-the-business talent.

“We are building a great agency here and our mission of transforming health through exceptional outcomes-driving communication is something that a growing number of professionals and health organisations want to be part of.”

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