Food delivery marketplace to recruit 200 home chefs after 250 per cent growth in 2021
Following a successful initial funding round and substantial growth in 2021, London based food delivery marketplace, Cook My Grub, is embarking on its next funding round.
Cook My Grub’s platform allows home chefs to develop personal profiles before preparing healthy meals that are delivered to their locals’ doors. It is said to be an industry-first and is consolidating the home-cooked food market by providing a “simple and user-friendly structure to an otherwise disorganised sector”.
Customers can order on the day or pre-order several days or even weeks in advance before receiving their meal, secure in the knowledge that their food has been safely prepared within the confines of the Food Standard Authority’s framework.
Having exceeded its initial fundraising target by 150 per cent in just four weeks 12 months ago, the business is seeking to raise £1.5m through a combination of VC, high net worth individuals, private, and angel investors.
After initial funds were used to invest in technology and build the sales, marketing and operations teams, Cook My Grub saw customer growth of over 250 per cent last year. In 2022, the UK’s leading home-cooked marketplace that offers authentic, healthy cuisines that cannot be found on the high street, is aiming for a 10-fold increase in customers.
Funds from the next raise will be utilised to rapidly build Cook My Grub’s presence across the whole of the UK, through operational upgrades, investment in technology and increased marketing ad-spend.
By the end of 2022, the founders aim to be offering their unique food delivery marketplace to thousands more hungry consumers nationwide, offering a fertile investment opportunity.
With the aim of reaching a £3m gross merchandise value before the end of 2022, the next phase of growth will also see more home chefs from across the country aggregated onto the platform, providing them with “expert training, more opportunities to earn, and new career prospects”.
The founders Dinesh Patil and Shabbir Mookhtiar, said: “Cook My Grub has seen incredible growth since its launch during the pandemic. It’s our mission to expand the platform to a nationwide operation, helping to build healthier, happier and wealthier communities across the UK.
“We expect to welcome an extra 200 chefs onto our platform next year - we are putting our efforts into helping up-and-coming, as well as established chefs, get back into the world of work, building their reputations and helping them make a living out of their passion for cooking.”
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